Posts Tagged “Executive”

The example was IBM’s corporate social responsibility and green initiative. They realized it would be incongruent or unsavory to have a (physical) conference for green initiatives in which people would burn tons of CO2 getting there, so they held it in Second Life. The sales conversion ratio was equal to physical conferences.

Fascinating story of crowdsourcing in the high fashion industry. Dior’s head of social media shares a behind-the-curtain view of Dior’s “The Lady Noir Affair,” starring Marion Cotillard.

Sneak preview: the only social networking panel at 2009′s PanIIT, featuring insights from executives from Alcatel-Lucent, Allstate and Experian as well as two enterprise social networking consultants.

Salvatore Reina shares insights about PricewaterhouseCoopers’ global social networking initiatives.. highlights of internal projects and client engagements

Sneak preview: new enterprise panel forming at London 24-25 Social Networking Conference #snc2009

Sumaya Kazi talks about several social network initiatives at Sun: executive blogging, podcasts, wikis, customer collaboration and engaging employees; excellent explanation of the latent potential of employees to drive enterprise social networking.

News brief: the Social Network Roadmap just released a video trailer that highlights its executive workshops that help enterprise sponsors and project managers to succeed with enterprise social networking initiatives.

Christopher S. Rollyson and Associates will feature its new “path to revenue” Social Network Life Cycle Model during Rollyson’s pre-conference workshop at the Social Networking Conference in Los Angeles on June 24.

Web 2.0 investment strategy uses a new adoption model to prepare for the Web 2.0 boom and bust by understanding and managing risks of applying social networks to business and government

LinkedIn versus Facebook versus Twitter: a thumbnail guide on selecting which Web 2.0 sites your company should be on